We won! Greenovation Award 2026

Inspire sustainably! We live our vision and are delighted to receive the Greenovation Award 2026. Together with our partner InnoWay, we were honored for a project that impressively demonstrates how used plastic products can be transformed back into high-quality raw materials for new applications.

As part of the project, high-quality recycled polypropylene (PP) was developed from used catering buckets. The material is processed to meet the rigorous demands of industrial injection molding. We are already successfully using this recycled material for an entire product family. Our goal is to continuously increase the proportion of recycled materials and to use this material for a large share of our household plastic products in the future.

This is the circular economy in action: plastic products that have already completed an initial lifecycle are transformed into a high-quality secondary raw material suitable for demanding industrial applications. In this way, valuable resources remain within the loop and are given a new life.

For us, the Greenovation Award 2026 is a valuable recognition of our successful collaboration with InnoWay and serves as an incentive to steadfastly continue on this path. Together with our partners, we aim to develop further innovative and sustainable solutions.

After all, we are passionate about developing the brush of tomorrow!